Specialist Roles:
Digital Manager, E-Commerce Manager, SEO, PPC, Social Media, Creative Design, Digital Marketing & more
Years Active:
2013 – Present 📍
Location:
Israel
🌐 Website:
ibastom.com
🧩 Platform:
WordPress | Elementor
Digital & E-Commerce Management
Managing and developing e-commerce stores, corporate websites, and catalog websites for leading brands and companies.
Expert planning of User Experience (UX) and User Interface (UI) design, tailored to business needs.
Full lifecycle management of digital assets — including planning, development, launch, optimization, and ongoing operations.
Expertise in modern content management and commerce platforms: Shopify, WordPress/WooCommerce, Magento/Adobe Commerce.
Domain, hosting, and server management through cPanel, including migrations, DNS setup, backups, and performance optimization.
Advanced integrations with CRM systems, payment gateways, logistics platforms, inventory management systems, and business automation tools.
Digital Marketing & Growth
PPC Advertising:
Google Ads, Facebook Ads, Instagram Ads, TikTok Ads, LinkedIn Ads — including targeting, budgeting, performance analysis, and ROI optimization.
SEO (Organic Marketing):
Content strategy, technical optimization, link-building, on-page SEO, and long-term ranking improvement.
Keyword research, competitor analysis, and placement in comparison platforms (Zap, Dapei Zahav, etc.).
Management of substantial monthly advertising budgets with continuous performance tracking.
Leading multi-channel campaigns and implementing advanced marketing automations.
Social Media Management
Building and managing digital presence across:
Facebook, Instagram, TikTok, Twitter, LinkedIn
Creating platform-specific content: posts, stories, reels, short-form videos, creative assets, and branded visuals.
Developing full brand identity, visual language, and marketing design assets for consistent presence across all channels.
Using performance analytics for audience insights, engagement tracking, and continuous improvement.
Google Ecosystem & Analytics
Professional management of all Google systems:
Google Ads — campaigns, optimization, remarketing
Google Analytics / GA4 — event tracking, funnel analysis, dashboards
Google Search Console — indexing, SEO monitoring, enhancements
Google My Business — improved local visibility
Google Workspace — Gmail, Drive, Calendar, Docs, Sheets for business operations
Advanced Technical & AI Tools
Office & Data Tools:
Microsoft Office, advanced Google Sheets (complex formulas, interactive dashboards, Apps Script automations)
AI Tools for Content, Design & Video:
Text: ChatGPT, Jasper
Image: DALL·E, Midjourney
Video: Runway, Pika, Synthesia
Graphic Design: Canva, Adobe Photoshop (PSD)
These tools enable fast, efficient production of high-quality digital assets, marketing materials, and creative content.
✨ IBASTOM — Complete Digital Growth Solutions
IBASTOM represents a unique combination of advanced website management, digital marketing, business automation, and AI-driven capabilities — offering clients a complete, smart, and personalized solution for managing digital assets and driving business growth.
🌟 Professional Summary — IBASTOM | Digital Management & E-Commerce
Since 2013, specializing in digital management, e-commerce operations, and online marketing.
Extensive experience in building, developing, and maintaining e-commerce, corporate, and catalog websites on Shopify, WordPress/WooCommerce, and Magento (Adobe Commerce), alongside UX/UI planning tailored to business needs.
Expert in digital marketing — organic SEO, PPC campaigns (Google Ads, Facebook Ads, TikTok Ads, LinkedIn Ads), budget management, competitor research, and full social media management across Facebook, Instagram, TikTok, and LinkedIn.
Proven experience with CRM integrations, payment gateways, logistics automation, GA4 analytics, Search Console, Google My Business, and Google Sheets automation. Skilled in advanced AI tools such as ChatGPT, Jasper, DALL·E, and Midjourney.
IBASTOM provides a full, end-to-end digital growth solution designed to elevate brands, streamline operations, and generate measurable results.
IBASTOM.COM Questions and Answers
QWhen was IBASTOM founded?
IBASTOM was founded in 2013 with a vision to connect management, marketing, and technology, and to build complete digital systems for businesses and creators.
QWhat is your core area of work?
Building, managing, and operating e-commerce and corporate websites, SEO, social media management, digital identity, and brand growth support.
QHow has digital changed since 2013?
From social-only to automation, AI, and data-driven operations. IBASTOM continuously adopts advanced tools at every stage.
QWhat differentiates IBASTOM?
A strategic business view combined with hands-on UX, SEO, and e-commerce expertise — the goal is a digital system that works, not just a website.
QWhich clients do you work with?
From startups and small businesses to groups and enterprises — with tailored process, budget, and technology per client.
QWhich platforms and technologies are in use?
WordPress/Elementor, WooCommerce, Shopify, Google Workspace, plus analytics/monitoring such as Search Console and SEMrush.
QHow do you use AI in the workflow?
AI for smart content, automations, data analysis, and improving SEO and e-commerce operations.
QWhat is a “complete digital system” at IBASTOM?
Site, SEO, social, campaigns, analytics, and operations — a connected ecosystem where all tools speak to each other.
QKey achievements over the years?
End-to-end commerce and content builds in Israel and abroad, international collaborations, complex project leadership, and strong organic growth across dozens of verticals.
QWhat’s the direction for the coming years?
Deeper automation- and AI-based solutions, UX/performance upgrades, and expansion into global markets.
